uSamp* needed to deliver statistics about their American-based panel, and was looking for something refreshing that fit their style. At the time, uSamp had a mini cube-donut pattern, which I used as one of the main elements of the book to represent the millions of panel members uSamp connects with.
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*uSamp (United Sample) changed its identity to Instant.ly in 2013, and was acquired by SSI (Survey Sampling International) in 2016.
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